Microsoft blasts IE haters with ironic IE hate site - kerbereaceforehis
An Cyberspace troll sits in a dark room kindled by the glow of lava lamps and multiple monitors and feverishly types rants against Microsoft's latest variant of Cyberspace Explorer. "Explorer sucks," he tweets with a smirk connected his font. But this round, ironically, is an actor playing the purpose of an Internet Explorer hater in a Microsoft ad campaing for IE called "The Web browser You Adored to Hate."
Yes, you heard that right. Microsoft is bashing its personal browser in an online video advertisement. Only really, Microsoft is bashing IE trolls, painting a picture of them every bit mean spirited pathetic hate mongers clinging to an old pigeonhole of Explorer.
In the ad Microsoft is clearly attempting to address longstanding complaints about previous versions of I. Complaints in the past against IE throw enclosed: the browser is slow, buggy, clank-prone, susceptible to viruses and malware, and just generally behind the times.
That bad IE buzz has weakened Microsoft. Internet Explorer has steadily unrecoverable securities industry share, from a eyeshade of near 95 percent in 2004 to 54 pct American Samoa of October as Mozilla Firefox and Google Chrome have grown more popular.
Microsoft has worked hard to improve its web browser. This yr Microsoft moved to an auto-upgrade policy for Internet Explorer, a policy long in situ with competitive browsers. In October Microsoft shipped IE10 with Windows 8 (also available on Windows 7). IE10 added a host of security system, performance, and touch usability functions on with a Do Non Track feature.
In the video ad IE10's features give-up the ghost largely unmentioned in the video, but the campaign's website says, "It's good now. No, real."
The "Web browser You Loved to Hate" campaign follows on the heels of Microsoft's attack Wednesday on Google with an advertizing dubbed "Scroogled." The company accuses Google of misleading customers with the pay-to-play lookup result listings in Google Shopping. The ad pushes Microsoft's own search engine, Bing, American Samoa the more honest alternative.
At the IE10 A.D.'s finale, the round begrudgingly admits that perhaps IE10 doesn't suck as much as expected. With such senior high school praise, maybe Microsoft's once-ascendant browser can reclaim its former resplendency.
Source: https://www.pcworld.com/article/455857/microsoft-blasts-ie-haters-with-ironic-ie-hate-site.html
Posted by: kerbereaceforehis.blogspot.com
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